Shannon Holleman

Director of List Services

Shannon has been with Huntsinger & Jeffer since 1996. As director of list services, she manages all aspects of the agency’s in-house list brokerage and management operation.

She has significant experience with predictive modeling, data appending, and other enhancement services. Using this information, she has guided many direct mail campaigns to success on behalf of H&J’s clients.

Shannon is always available to clients, and she works closely with the account executives and the creative teams to develop effective and efficient new donor acquisition campaigns. With her eye for detail and her experience as both broker and manager, she excels at customer service, research, campaign planning, analysis, and negotiation.

A Richmond native, Shannon attended VCU, and is a graduate of the Interactive Marketing Institute’s direct marketing certification program. For six years she served as secretary of the Direct Marketing Association of Washington’s Central Virginia chapter. She has also participated as a panel representative with the Association of Fundraising Professionals.

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